1
Se
★ Our top pick
Semrush
4.2
Semrush is the most complete SEO toolkit on the market, and the depth is real. It is also expensive and can overwhelm beginners, so the value depends heavily on how much of it you actually use.
Why we rate it
- Enormous, accurate keyword and backlink databases
- Excellent competitor research and gap analysis
- Covers SEO, content, PPC, and social in one place
Keep in mind
- Expensive, especially once you add users or extra limits

Community discussion
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